Targets are excuses

Targets are excuses
Leadsticks newsletter
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Pro-tip: If you use targets...
Use them to propel performance, not to review how you fared.

Not so long ago, I did a consulting session with an executive team from a tech company.

They were upset because they did not meet their yearly targets and wanted help figuring out how to share the news with their broader team.

I showed them (1) how their performance review was missing a key point, (2) how they could align it better with what actually happened, and (3) how to phrase it to strengthen their storytelling.

They improved their review and told a data-supported story.

This is what happened.

Have a great day!

Alberto